Wednesday, April 22, 2015

- Some Thoughts On How To Succeed in Voiceovers, or Anything

One cannot help but notice how differently businesses and people behave. We all see restaurants, service companies and individuals that have radically different approaches. We all tell stories about the impossibly stupid as well as the amazingly great.
Here are just a few thoughts about some things I've noticed that help create success.

Always, always be on time and provide service in a timely manner. We have a local cafe that just opened that tries to justify waiting 40 minutes for a sandwich because everything is made from scratch. People create bubbles they live in that aren't connected to the quality of service they are providing and then wonder why people stay away.
If I have a VO project due at noon, I deliver it by 10am, period.

Listen to what people are saying and sympathize. The thing most people want more than anything is to know they are heard, and that you are their ally. Don't allow the difficulty of a situation to break the bond of the mutual effort required to find resolution.

Be responsible for your actions. Companies, people and yes artists sometimes spend a lot of energy avoiding responsibility for mistakes. Own it and fix it. Stuff happens all the time that isn't correct, people just want to know you're on it and it's going to be fixed.
I've heard a lot of stories from different people, explaining why they aren't more successful or the poor quality of the work wasn't their fault. This includes VO artists, escrow companies, cafe's, plumbers, automobile service departments, etc. An important key to success is to provide quality service in a timely manner according to the standards of the particular  industry. It is not to have a big pile of explanations justifying poor work, service or bad attitudes. No one cares about excuses, just results.

The most important thing I have seen and experienced and benefited from is kindness. There is nothing more appreciated from the weary as simple kindness. Kindness is the most inspiring, helpful, healing, transforming, success generating, problem solving miracle that anyone can experience.
Whether one is in a voiceover session with advertising clients, negotiating a contract, managing a sales team, helping a dissatisfied customer, or trying to solve any other problem, being kind is really a miracle force that can change lives and produce unlimited personal success.